Strategy and Strategic Planning

Course Outlines:

Module One: 

Strategic Thinking and External Analysis

• Definitions of Strategy and Strategic Planning
• Why are Strategy and Strategic Planning important?
• Understanding The Main Frameworks for Strategic Analysis
• Private and Public Sector Strategies – Similarities and Differences
• External Analysis – Understanding and Analyzing Business Attractiveness
• Analyzing Customers and Benchmarking your own Strategic Position
• How Attractive is the Game that we have chosen to Play?

Module Two:

Internal Analysis and Fusion into Strategic Choice

• The Interface and Balance of External and Internal Analysis
• Internal Analysis: Financial
• Internal Analysis: Non-financial
• The Concept and Practicalities of the “Balanced Scorecard”
• Diagnosing and Analyzing Strategic Problems and Opportunities
• Fusion of Analysis into Strategic choices – SWOT and The Strategy Matrix
• How well are we playing the game that we have chosen to play?

Module Three:

Strategic Plans and the Relevance of Alliances and Joint Ventures

• Review of The Tools Used So Far
• The Content of a Strategy: Avoiding “Paralysis by Analysis”
• Putting a Strategic Plan together – The 5-Page Framework
• Strategies for Alliances and Joint Ventures
• Management of Alliances and Joint Ventures

Module Four:

Global Strategy, Team Building and the Management of Internal Communication

• The Essence of Globalization and Global Strategy
• Globalization – The Strategic Dimension
• Globalization – The Organizational Dimension
• Globalization – The Human Dimension
• How to Build and Manage a Strategic Planning Team
• Communicating Strategy through the Organization
• Gaining Your Team’s Commitment and Buy-in to the Strategy

Module Five:

Strategic Implementation and Getting the Value out of Strategy

• Alignment of Strategy, Culture, Structure and People
• Effective Execution – Converting Strategic Analysis and Planning into Action
• Aligning and Linking Strategy with Operational Objectives
• Implementation – Getting Practical Things Done
• Creating Tomorrow’s Organization out of Today’s Organization
• Strategic Planning at a Personal Level
• Overview: The Complete Strategy Process
• Summary and Conclusions – The Corporate and Individual value of Strategic Planning