Sales Professional Certificate

Introduction:

Companies of all kinds rely on skilled, motivated, and knowledgeable sales professionals to grow their customer base and increase their revenue. This Sales Professional Training course is designed to give delegates the knowledge and confidence they require to overcome objections, close more sales, and generate new business opportunities. Specific emphasis is placed on developing face-to-face communication skills, persuasion techniques, and sales negotiation strategies.

This course enables participants to demonstrate an understanding of the relationship between the sales and marketing functions within an organization. Participants will understand how sales activities influence marketing activities and vice versa. Participants will be exposed to the steps involved in developing a marketing plan for their own organization that incorporates both sales and marketing.

In this advanced sales training course, delegates will discover how to utilize interpersonal skills to quickly build trust and rapport with their customers and prospects. In addition, delegates will learn how to effectively identify and develop key account customers by applying professional sales best practices.

Course Objectives:

By the end of this training course, participants will be able to:

• Describe effective strategies for developing new business opportunities
• Incorporate social media marketing best practices to increase sales
• Utilize body language to build trust and rapport face-to-face or over the phone
• Design a multimedia sales presentation
• Overcome customer sales objections and close the sale
• Customize a sales presentation to appeal to the four customer “buying styles”