Introduction:
Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments.
While working in highly competing markets, a marketer needs proven marketing methods and approaches. The CMP program gives you a tangible; convenient way to do both in a way that meets strict professional certification criteria and standards for excellence in marketing. Participants will learn about the theoretical concepts correlating with a marketing strategy, and the marketing planning process, and how it is implemented on different market projects.
The CMP is designed to introduce learners to the principles of marketing strategies and to develop their knowledge and understanding of the formulation, implementation and control of a marketing strategy which is implemented by the marketing function of an organization.
Course Objectives
By the end of this training course, participants will be able to: