Course outlines:
Module One:
Definition of creativity
- Introduction: creativity and civilization
- Defining invention, innovation, and creativity
- Intelligence versus creativity
- Some theories of creativity
- Creative people in action
- Understanding the 2 hemispheres of the brain
- Right and left
- Lateral thinking
- Lateral thinking in action
- Applications of lateral thinking
Module Two:
Creativity as a business tool
- The creative thinker
- Constraints in the workplace
- The creative manager
- Three parts of creativity
- Motivation
- Domain expertise
- Creative ability
- Innovation and organizational culture
- The creative attitude
- The creative methods
- Ways of overcoming barriers
- Tips for the workplace:
- Developing a culture of creativity
- Exploring problem areas
- Generating ideas
- Evaluating ideas
- Critical thinking
- Critical thinking skills versus creative thinking
- Ancient Greece
Module Three:
Exploring the idea generation process
- The Brainstorming Technique
- The six thinking hats
- De Bono’s four thinking styles
Module Four:
Creative thinking strategies
- Creativity tools
- Scamper technique
- Synectic’s technique
- Picture associations and biotechniques
- Mind mapping
- TRIZ
- Decision making
- Anatomy of a problem
- Barriers to decision making
- Steps in creative problem solving
Module Five:
The power of opposite thinking
- Creative rule of thumb: the interplay of opposites
- Asking ‘what if’
- Using opposite thinking